Cherry Grove Beach, sometimes known as Cherry Grove, is neighborhood of the city of North Myrtle Beach in Horry County, South Carolina, United States. It lies along SC 9 and SC 65. The Cherry Grove Pier is a popular landmark of Cherry Grove. It was built early in the 1950s. It has weathered many hurricanes, and was remodeled and lengthened in 1999 after Hurricane Floyd. In 1968 Cherry Grove Beach merged with Windy Hill Beach, Ocean Drive Beach, and Crescent Beach to form the city of North Myrtle Beach.