KWFB (100.9 FM) is a radio station licensed to Holliday, Texas, USA, the station serves the Wichita Falls area. The station is currently owned by "Falls Media, LLC." (f/k/a Kixc-FM L.L.C.) KWFB programs are relayed to the Lawton, OK area on FM translator station K288FQ The studios are located in "Chase Tower" 4245 Kemp Blvd Ste 1009, Wichita Falls, TX 76308 (FCC rules permit stations to locate studios within certain signal contours or twenty five miles whichever is larger) in a building referred to as "Big Blue". Studios are in Suite 1009 which corresponds to the station's 100.9 MHz operating frequency.