Ashurst is a village in the New Forest district of Hampshire, England, which together with Colbury hamlet makes the parish of Ashurst and Colbury. Ashurst is on the A35 road near the Southampton conurbation. According to the 2001 census the parish had a population of 2,011. The parish is on the edge of the designated New Forest National Park area. The village has a campsite, some shops and a railway station. The parish is bounded to the west by Netley Marsh parish and the Bartley Water, to the north by the A326 road and Totton and Eling, and to the south by Denny Lodge parish in the New Forest.